The subject line is the first thing the recruiter sees before opening and reading the email with the resume. You need to provide a proper structure and relevant content for making it appealing. Recruiters should find the subject line interesting and engaging.
To make it engaging content, you need to know what to write in a subject while sending a resume and structure it for a better response from hiring managers.
Tips for writing an effective subject line
Short and effective
Though it contains few words, the subject line can leave a great impression on the recruiter because it is the first thing hiring managers see about yourself. It is an introduction to your profile, so make it count.
Write a catchy yet simple subject with a snapshot of your candidature. If you write long sentences and irrelevant details, the content might cut off on smaller devices like smartphones and tablets. In the current time, more than seventy percent of people are using smartphones for checking and replying to emails.
If you don’t want to lose content, keep it short and relevant for all devices. As per experts, the subject line should be between fifty to sixty characters. It should catch the attention of the reader within a few seconds to get a response to the email.
Don’t forget to include referral information in the subject line. It is a very effective way to promote your application and build trust even before meeting in person with the hiring manager.
Referral programs are common these days. Several companies have referral programs and policy, in which employees can refer someone they know with the required skills for the job vacancy. Such programs help companies to get suitable candidates, and they can verify the candidate with their employees.
You can also write reference from connections on professional networks such as LinkedIn, friends, family, etc
Write referrer name at the beginning of the subject line. Employers can recognize the name and will verify with their employees. If they find it interesting, they will revert you by mail or call for further process.
Write as per instructions
For understanding what to write in a subject while sending a resume, read the job description in detail with full concentration. Companies write specifically all the job details and sometimes even what to write in the subject line.
Read thoroughly and pick the keywords for the job you are going to apply for. If they have mentioned a specific job role and content for the subject line, write exact words, don’t improvise or change anything.
Example: If the vacancy is for Event Specialist, don’t write Event Manager or Event Executive.
Changing words or structure can be seen as a non-serious candidate, and the employer might skip your email.
You are writing the subject line for the job, so keep it professional. Don’t include casual words such as “hey,” “howdy,” etc. In the subject line, keep it simple; employers want straight and to the point sentence to understand you.
Review and Conclude
After composing the subject line as per the given tips on what to write in a subject while sending a resume, it’s time to review the content. Check grammar, punctuation, and typos. Review and finalize the subject line before moving ahead with the email body and resume.
The subject line should ensure your best first impression, and the employer should feel encouraged to open the email to review the resume.